The Challenge
A MODERN PATIENT EXPERIENCE
Smile Arts Clinic possessed a high-end physical space but an outdated, slow WordPress website that failed to convert visitors into patients. The mobile experience was frustrating, and booking an appointment required a phone call.
Our objective was to construct a lightning-fast, premium digital experience that seamlessly integrated with their JaneApp calendar system to drive immediate patient bookings.
Solution Architecture
NEXT.JS ARCHITECTURE
We migrated the clinic to a Headless CMS and Next.js frontend, resulting in near-instant page loads. We implemented a custom booking overlay that allowed patients to schedule directly without leaving the primary site context.
Business Impact
METRICS ACHIEVED
0.8s
Average page load time
350%
Increase in direct online bookings